86 industry categories

The Web Marketing Association has extended the deadline to enter the Web Marketing Association's 14th annual Internet Advertising Competition - (IAC) Awards.

The new deadline to enter is Friday, February 12th at 5:00pm Eastern Time.

This international award program will evaluate all forms of online advertising, including email, page-based ads, online newsletters, mobile apps, Websites, video and social media in 86 industry categories.

To apply go here. Now!

A Solitary Boy but Not Lonely

... I tried conscientiously to follow the instructions but found it very difficult. I have never been at all good with my hands and to this day cannot mend a fuse or put up a shelf or master even the simplest piece of machinery. I am slightly ashamed of this incapacity, but perhaps not so much as I should be. I think that I could have made a greater effort to overcome it.

Quoting Part Of My life , by Sir A.J. Ayer

The Web We Can Afford

The Web We Can Afford Community Group has been launched:


This group would like to reconcile the development of the Web and an awareness to the environmental issues by appealing to Web architects and designers, eco-designers, activists, philosophers, social scientists, etc., so as to make the issue a public one to begin with, before devising a set of guidelines as a first step towards concrete action.

This group was originally proposed on 2016-01-21 by Alexandre Monnin.

The following people supported its creation:

      Alexandre Monnin
      Valerio Basile
      Yaso Córdova
      Miroslav Vacura
      Jack Jamieson
      Diego Landivar
      Delfi Ramirez (this yours truly)

To join the group, please use:


Note: W3C’s hosting of this group does not imply endorsement of the activities

You are talented

You are talented. And the deadline for the Web Marketing Association's 14th annual Internet Advertising Competition (IAC) Awards.

The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising.

The Competition Web site is located at www.iacaward.org and the deadline for entry is January 29, 2016 - less than one month away.

Don't wait until the last minute to get your talent submitted, go to www.iacaward.org and enter today.

This yours truly, will collaborate in your dreams. An honour.

Loving Spirit. Happy Festives.

“I stopped believing in Santa Claus when I was six.
Mother took me to see him in a department store and he asked for my autograph.”
Shirley Temple

Or how to take care of your project, why to analyse and to prevent the facts because of minding your ideas is important ; especially if a lovely child can ruin your brand.

The many faces of loving spirits and its inaccuracies. Think 'bout this,  if you belong to the world of the analysis of risks. Or the world of digital innovation. Or whatever.

Via Lapham's Quarterly

Happy Festives, dearest reader.

Sass Is More

Now we have Sass-lang and LessJS.

Both languages to programme and build for the web, in a functional mode, a declarative language like CSS we know it is.

After those years of  having pre-processors;  after hundreds of posts pleading about the necessity and usefulness of these task-oriented languages, after deepening into the knowledge of these pair as tools and, of course, appreciating and taking in into consideration the enormous value pre-processors have brought into the arena of the web development.

That after all said, let me guess: I still do not conceive the need and the obligation for a human to download nearly 10.6MB (!!) of information and libraries into  my  her/his personal computer.

This is, to install Ruby first if you want to play safe with Sass. when there is no real need to and it will not be the use of  for this language in your step of development.

The process to be able to build some useful stuff  using a pre-processor like Sass-lang for the needs of CSS deployment, looks like but does not seems rational.

Install Ruby Gems for the need of Sass-lang @ Segonquart Studio
Install Ruby Gems for the need of Sass-lang
 If, in the process of web development we do ever have to make space for a language and its correspondent libraries, which will have no use if, for example, in spite of the fact that you have to deploy or code your project in some other language; if this pre-processor just give you the sense of perfection, then, in my humble opinion, we are complicating things.

Ten megabytes to compile a pre-processor to compile to.

I do not mind of a single click, really. But I do not buy a thing for its simplicity. In business, we all know time is a resource that can be or well spent or bad spent. And saving time is not always the best way to build a project.  Rome was not built in one day.

If these things and minds are happening, is because m
Maybe, just maybe, We’ve Made Web Development Complicated.

 No comments allowed. Back to work.

Now we have Sass-lang and LessJS.

I Like Cats Better, too.

Veronica-2's internals have been substantially rewritten (again). Currently, as the database now carries close to 4 million selectors

There are other protocols in the net suite, one of them is strongly oriented towards a menu-document design and presented as an alternative to the World Wide Web.

Cameron has done an excellent work, noticed to us by email, my applause on the re-vamp with more predictive logic and even more aggressive results-stage caching  of the Gopher search engine widely known as Veronica-2.

It's time to have a taste. 

Via Cameron at floodgap

Protecting Against Predators

“Before you build your business model around platforms, you need to think about how to minimize the risk from these platforms.”
Reflections in an essay of use for SMEs or future new valuables companies, and why you should not to put all your dreams in a basket inside the competitive threaten.

By Mr. Feng Zhu, via Working Knowledge.

Handy Tricks

My favourite IDE editor, NetBeans IDE 8.1 is now ready for production and ready to be downloaded as a fresh install.

In my case, to avoid extra installations, to be productive, and to preserve and save space in the HD disc of the device, I have opt for the following:

Go to  Settings > Edit > Update Center Customizer 

Modify the route of your actual version ad hoc as it follows:


Just by changing the number version of the updates, you accomplish the installation process in a fast and clean mode. No downloads

You may find it of use, in case you are using and do not need a previous version of Netbeans.Less freshy, but practical. Isn't that?

No Single Target Audience

John Gruber writes a profound review of the IPad Pro.

IPad Pro is, undoubtedly, the new gadget/device that will change, in less than five earthly years, the way in which we humans do communicate and make things.

Updating Dependencies

Art By Contrast - Deployment
Here figured, the magic that lies behind a e-commercial digital solution for the web. Like those ones you enjoy from your device.

An app expecting to be live in the next hours. By this yours truly , and the valuable work of mezod.

Applying Mitigation Steps

Oracle has released a Security Alert, named CVE-2015-4852 on November 10th, 2015, also available in an XML format.

This vulnerability, which involves the Apache Commons and Oracle WebLogic Server, has received a CVSS Base Score of 7.5.

For newbies: Apache Commons is an Apache project focused on all aspects of reusable Java components.

For people like you and me: This security does not affect  neither compromise the MySQL, neither other open-sourced catalogue.

In case you work in the cloud with --say --  WebLogic, and you are a subscriber, you my want to see a solution here

The Success Of Ideas.

When the researchers drilled down into the data, however, they found some marked differences in the ability to forecast success based on the industry of the proposed idea.
Expert interest was highly predictive of success in sectors that were R&D intensive, such as energy, hardware, medical devices, and pharmaceuticals. However, in non-R&D-intensive sectors, such as mobile apps and software, the ability to predict success was no better than random.

How to Predict if a New Business Idea is Any Good, a short article by Pian Shu.

Read it here


Programmatic is a broad and somewhat ill-defined category that has as its core attribute the automated buying, selling and fulfillment of ads. The programmatic infrastructure is already in place, and its momentum is accelerating.

There remain questions, however, about “brand safety”, fulfillment and the accuracy of data inputs into the ecosystem.
Interesting mumblings on a trend that will dominate the way humans will communicate in 2017.

Via MarketingLand

Increasingly Subtle

While the 'history of philosophy' contains some metaphysics, the majority of the great philosophers were primarily not metaphysicians but analysts.
Sir Alfred Jules Ayer quoted in an elegant, crystalline prose.

We’ve Made Web Development Complicated

When I first made my transition from front-end development into back-end development in ~2002, I had two things to learn:

.- a server-side language
.- how to talk to a database (SQL)

on top of my knowledge of HTML, CSS and JavaScript. With these five basic things, I was able to build some useful stuff.

I’m working on a web app now and it recently struck me how much more complicated things have become.
In the memory of Alex King.

Who was Alex?. An independent web developer. A genious. A human being who made our live easier. Working on the medium, and on the content. Design and code. Thanks to his imagination, we are able to represent the generic action of sharing a web page. Thanks to his devotion to the social ecosphere, you are deploying webs and calling yourself a webmaster today using these tool we called b2, later  known as Wordpress.  ( Sorry for newcomers, it must be completely overwhelming ).

Read his complete article here.

 Read on his obituary here.

How many … are there?

Having visual impressions is, of course, necessary for seeing things, but it is not sufficient.

What must be added is not anything sensible. And it is precisely this that unlocks the outer world for us; for without this non-sensible something, each of us would remain locked up in his inner world.

Read what about the mainly ignored by the intellectual world Herr Friedrich Ludwig Gottlob Frege is written here.

Don't Maltreat Users

Tim says the phrase "Web 2.0" first arose in "a brainstorming session between O'Reilly and Medialive International." What is Medialive International? "Producers of technology tradeshows and conferences," according to their site. So presumably that's what this brainstorming session was about. O'Reilly wanted to organize a conference about the web, and they were wondering what to call it.

I don't think there was any deliberate plan to suggest there was a new version of the web. They just wanted to make the point that the web mattered again. It was a kind of semantic deficit spending: they knew new things were coming, and the "2.0" referred to whatever those might turn out to be.

Via Paul Graham  in a visionary article, Web 2.0,( November 2005 )

Get into the Passion

There is still two weeks left to enter the 4th annual MobileWebAwards hosted by the Web Marketing Association (deadline September 30th). The best mobile websites, responsive websites and mobile apps in 86 industries will all be recognized.

Now is your chance to enter and win recognition for yourself and your company while receiving all of the benefits of being a winner.

Get into the passion, and flavour your creative app here

A Renderer

Three wishes:

style sheet

A CSS style sheet.


A UA that interprets the semantics of a style sheet and renders documents that use them.

authoring tool

A UA that writes a style sheet.

A style sheet is (..)  valid according to the generic CSS grammar and the individual grammars of each feature defined.

A renderer (..) in addition to interpreting the style sheet as defined by the appropriate specifications, it supports all the features defined (..) by parsing them correctly and rendering the document accordingly.

An authoring tool (..) writes style sheets that are syntactically correct according to the generic CSS grammar and the individual grammars of each feature (..), and meet all other conformance requirements of style sheets as described.

Via the W3C, CSS Cascading and Inheritance Level 4, working draft.

This Indecision is Bugging Me

 Summer ends, so here goes a couple of links  that may enhance your vision and goals or serve as inspiration in your future and present projects. Choose between GET or POST.

Methods GET and POST in HTML forms - what's the difference?

The HTML specifications technically define the difference between "GET" and "POST" so that former means that form data is to be encoded (by a browser) into a URL while the latter means that the form data is to appear within a message body..

Dropbox starts using POST

Switching to POST discards a number of very useful features though. POST is defined as a non-safe, non-idempotent method. This means that if a POST request fails, an intermediate (such as a proxy) cannot just assume they can make the same request again.

The Definitive Guide to GET vs POST

Because query strings are transferred openly in GET requests, we have to consider our security and that of our users when dealing with sensitive data like passwords or credit card numbers.

Limitations of the GET method in HTTP

HTTP-based APIs take advantage of this by using GET for API calls that don’t modify server state. So if an app makes an API call using GET and the network request fails, the app’s HTTP client library might decide to retry the request. The library doesn’t need to understand the specifics of the API call.


Hack is a designed typeface for screen, to make coders' everyday living easy and pleasant.
The face has been re-designed with an expanded glyph set, modifications of the original glyph shapes, and meticulous attention to metrics.
Hack is multilingual, and based on the unfamous Bitstream Vera face. Get hacked, at sourcefoundry.

After hours of using it, I am quite impressed.

Credits and kudos for Christopher Simpkins, the designer.

Adieu to the little blue “g” icon

There was a time in the history of the web that everything, nearly every website look ugly, pretty ugly.

There was a real tendency for ugliness and dirtiness in that gutter, while quite few of us were looking at the stars. That time was until four or five years ago.

Now we have devices with cameras that may unconsciously reflect a world where design counts and is present, standardized, as physical methods of payment are, we realize design might be to embrace standards. Proportion, structure, pattern, measure, vision, use. Beauty in code is design.

Google has embraced  today, 2015, ( mark-da-date) the basic elements of visual design  ( colour and  symbol ) in a formal manner and has unveiled his new logo. Temperate, proportional, adaptable, foreseen more than one simple use ( the metaphor of a desktop through a screen).

This is what design is about: Analysis and execution. Express using a collection of signs and colours the same as you might refer or say using Swedish german language. 

You design things to fit into other things that still do not exist. And when they will exist, the thing you have designed has to fit well.

At Google, is call it an update. This old cow, coming from a business model driven education, coming from a culture where the Internet Web was made to be printed, and heard, name to this change branding.  Perfect Sans deserve less.

Congrats Google. Welcome to a visual future spelled backwards.

‘Analysis’ is ‘design’ spelled backwards

Live Templating, allready finished

Part two, of a series. Like an unfinished symphony, this, your, weblog crafted live templating is nearly finished.

Template is entitled, for obvious reasons, "Russell", and you might see below a detail of the result

Russell, a blogger custom template - gently crafted by Delfi Ramirez  at Segonquart Studio HQ, 2015
Russell, a blogger custom template - gently crafted at Segonquart Studio HQ, 2015

Instructions and the how-tos, can be found there

It is my personal hope that some of you might find it of use.

Built with faith, for you to write and post about things in Life.

HTML spec now on GitHub

Just a heads-up to those of you who like to follow the nitty gritty of spec development here: The HTML spec has joined the other WHATWG specs on GitHub, rather than being alone in the svn.whatwg.org SVN repository. This will enable other WHATWG editors to also contribute to the HTML spec, so you might get replies from Anne, Domenic, or Philip rather than just me.
Good news for followers like me, via Ian Hickson, editor of the HTML spec. This is 2015.

In theory this shouldn't really have any practical impact on anyone except them editors and those of you filing bugs, still tracked in the W3C Bugzilla.

Dancing the Mantra Ray

This is not a commercial, not a promotional post, but a personal recommendation.

OWASP Mantra is a must, if you are into app or web development , webmarketing or digital business ( formerly known as e-comm), or if you are a cat.

Mantra is a web application security testing framework built on top of a browser, free and open-source.

By having such a product, more people will come to know the easiness and flexibility of being able to follow basic testing procedures within the browser. Mantra believes that having such a portable, easy to use and yet powerful platform can be helpful for the industry.

Here below, a visual example taken from the desk of this yours truly:

OWASP Mantra delfiramirez.info screenshoot
OWASP Mantra

Mantra does not need plugins or extensions. I like that. Sometimes it may be bore me the build-it-yourself culture the open-source industry widely spreads.

For professionals, Mantra comes with many built in tools to modify headers, manipulate input strings, replay GET/POST requests, edit cookies, quickly switch between multiple proxies, control forced redirects and all that matters. For aficionados too. For cats is suitable, if not ideal.

So if you ever dream of to take part of this industry, the web industry, do yourself a favour, and dance with Mantra. Your audience will notice it. Perfection lies in the details.

Download is here. revisited

There is no great mystery about I.P. no.
It simply relates to an unregistered proxy. That means that you or I or absolutely anybody can use it to surf the net anonymously.

The way to surf the internet anonymously via this I.P. number is to quite simply:

Take and then add the address of whichever website you want to look at (remember to remove the http:// bit from the start of the address though).

Put the resulting url into your browser, click enter and you are viewing the site anonymously via the proxy number.
via Inspector Hacker Investigates

Read part one, here
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